At ze88, your privacy is not an afterthought. This Privacy Policy explains exactly what personal data we collect, why we collect it, how we use it and what rights you have over it — in plain, professional English.
Last Updated: 01 January 2026 | Version 1.0These cards highlight the most important aspects of our data practices. They are a summary only — please read the full policy below.
All data transmitted between your device and the ze88 platform is protected using industry-standard SSL/TLS encryption. Your login credentials, payment details and personal information travel securely at every step.
ze88 does not sell, rent or trade your personal data to unaffiliated third parties for their own marketing purposes. Your information is used only for the purposes described in this Privacy Policy.
We collect only the data we genuinely need to operate your account, process transactions and meet our regulatory obligations. We do not collect data speculatively or beyond what is necessary for legitimate platform operations.
Personal data is stored on secured servers with access controls, encryption at rest and regular security audits. Only authorised personnel with a legitimate operational need can access your personal information.
You have the right to access, correct and request deletion of your personal data. You may also object to certain processing activities or request that we restrict how your data is used. See Section 8 for full details.
We do not keep your data indefinitely. Retention periods are determined by our licensing obligations, applicable law and the purpose for which data was collected. When data is no longer needed, it is securely deleted or anonymised.
This Privacy Policy ("Policy") is issued by ze88 ("ze88", "we", "us", "our") and applies to all personal data collected through the ze88 online betting and casino platform available at ze88.cam, any associated mobile applications, customer support channels and any other services we provide (collectively, the "Platform").
ze88 is an English-language online betting and casino information platform designed for Pakistani users and an international audience. We are committed to handling personal data responsibly, transparently and in accordance with the data protection obligations applicable under the operator's licensing framework.
By registering an account or using the Platform in any capacity, you acknowledge that you have read and understood this Policy and that you consent to the collection and use of your personal data as described herein. If you do not agree with any part of this Policy, you should not use the Platform.
When you register, use the Platform or contact support, you may provide us with the following categories of personal data:
When you access the Platform, we automatically collect certain technical and usage data, including:
We may receive personal data about you from third-party sources, including identity verification service providers, fraud prevention agencies, payment processors and, where applicable, publicly available sources. Such data is used only to supplement our own records for verification, fraud prevention and regulatory compliance purposes.
We process your personal data on one or more of the following lawful bases, depending on the purpose of each processing activity:
| Processing Purpose | Legal Basis |
|---|---|
| Account registration and management | Performance of a contract with you |
| Processing deposits and withdrawals | Performance of a contract with you |
| Identity and age verification (KYC) | Legal obligation; legitimate interests |
| Fraud detection and prevention | Legitimate interests; legal obligation |
| Responsible gambling monitoring | Legal obligation; legitimate interests |
| Marketing communications (where opted in) | Consent |
| Platform analytics and improvement | Legitimate interests |
| Compliance with legal and regulatory obligations | Legal obligation |
ze88 uses the personal data we collect for the following purposes:
To create and maintain your account, authenticate your identity at login, process deposits and withdrawals in PKR or other accepted currencies, manage your account preferences and communicate important account-related information to you.
To verify that you meet the minimum age requirement (18 years or the higher minimum required by the operator's license jurisdiction) and to fulfil our obligations under the operator's licensing framework, including anti-money laundering (AML) and Know Your Customer (KYC) requirements. We may use your CNIC number, passport details or other identity documents for this purpose.
To detect, investigate and prevent fraudulent transactions, account takeovers, collusion, bonus abuse, money laundering and other prohibited activities as set out in the Terms & Conditions. This includes automated monitoring of betting patterns and financial transactions.
To monitor gambling activity for signs of problem gambling, enforce self-imposed limits, process self-exclusion requests and ensure that users who have self-excluded or been excluded do not continue to access real-money features of the Platform.
To respond to your enquiries, resolve disputes, handle complaints and provide assistance via live chat and email support in English (and Urdu where requested).
Where you have given us your explicit consent, to send you promotional emails, platform notifications or SMS messages about bonuses, sports betting offers (including cricket, PSL and ICC tournament promotions), new game launches and other platform news relevant to Pakistani users. You may withdraw consent at any time by adjusting your notification preferences in your account settings or by contacting support.
To analyse aggregated usage data, identify technical issues, optimise platform performance and improve the overall user experience, including for users accessing the Platform across mobile networks and broadband connections in Pakistan.
ze88 does not sell your personal data. We may share your personal data with the following categories of recipients only to the extent necessary for the purposes described in this Policy:
We engage carefully selected third-party service providers who process data on our behalf under written data processing agreements. These include identity verification providers, payment processors, fraud prevention services, cloud infrastructure providers, customer support software providers and email communication platforms.
We may disclose personal data to regulatory bodies, licensing authorities, law enforcement agencies or courts where we are legally required to do so, where disclosure is necessary to comply with a legal obligation, or where we believe in good faith that disclosure is necessary to protect the rights, property or safety of ze88, our users or the public.
In the event of a merger, acquisition, restructuring or sale of all or part of ze88's business assets, personal data held by us may be transferred to the acquiring entity as part of that transaction. You will be notified of any such transfer and any material change to how your data is processed.
We may share your personal data with third parties in any other circumstances where you have given us your explicit consent to do so.
We retain personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law, regulatory obligation or the operator's licensing framework. The following general retention principles apply:
| Data Category | Typical Retention Period |
|---|---|
| Account and identity data | Duration of account plus minimum 5 years after closure |
| KYC documentation | Minimum 5 years from the date of verification |
| Financial transaction records | Minimum 5 years from the date of transaction |
| Customer support communications | 3 years from the date of the last communication |
| Marketing consent records | Until consent is withdrawn plus 1 year |
| Technical and usage logs | Up to 12 months on a rolling basis |
| Self-exclusion records | Minimum duration of exclusion period plus 5 years |
At the end of the applicable retention period, personal data is securely deleted or irreversibly anonymised so that it can no longer be attributed to any individual.
Subject to applicable law and certain limited exceptions, you have the following rights in respect of your personal data held by ze88. To exercise any of these rights, please contact us using the details in Section 15.
You have the right to request a copy of the personal data we hold about you, along with information about how and why we are processing it.
You have the right to ask us to correct any inaccurate personal data we hold about you, or to complete any incomplete data.
You may request that we delete your personal data where it is no longer necessary for the purpose it was collected, subject to our legal and regulatory retention obligations.
You have the right to ask us to restrict the processing of your personal data in certain circumstances, for example while a correction request is being assessed.
Where processing is based on consent or contract and carried out by automated means, you may request that we provide your data in a structured, machine-readable format.
You have the right to object to processing based on legitimate interests, including profiling and direct marketing. We will cease such processing unless we can demonstrate compelling legitimate grounds.
We will respond to all valid data rights requests within 30 days of receipt. In complex cases, this period may be extended by a further 60 days, in which case we will notify you of the extension and the reason for it within the initial 30-day period.
Cookies are small text files stored on your device when you visit the Platform. They help us deliver a functional, personalised experience by remembering your session, preferences and usage patterns between visits.
You can control cookies through your browser settings. Most browsers allow you to block or delete cookies, though doing so may affect the functionality of the Platform. For strictly necessary cookies, no consent is required as they are essential to the service you have requested. For all other cookie categories, we will seek your consent through the cookie consent mechanism displayed on your first visit to the Platform.
ze88 implements a range of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, alteration, disclosure or destruction. These measures include:
While ze88 takes all reasonable steps to protect your data, no system connected to the internet can guarantee absolute security. You are also responsible for maintaining the security of your account login credentials. Please use a strong, unique password and do not share your login details with any third party.
ze88 operates internationally and your personal data may be processed by us or our service providers in countries outside of Pakistan. Where personal data is transferred to a jurisdiction that does not provide an equivalent level of data protection to that applicable under the operator's licensing framework, we ensure that appropriate safeguards are in place. These may include standard contractual clauses, data processing agreements with binding obligations, or transfers to jurisdictions that have been recognised as providing adequate data protection.
By using the Platform, you acknowledge that your personal data may be transferred to and processed in countries outside of Pakistan, including the operator's licensing jurisdiction. ze88 takes reasonable steps to ensure that all such transfers are conducted securely and lawfully.
The Platform is strictly intended for adults aged 18 or older, or the higher minimum age required by the operator's license jurisdiction. ze88 does not knowingly collect or process personal data from persons below the minimum eligible age.
If we become aware or have reason to believe that personal data has been provided by or on behalf of a person below the minimum eligible age, we will promptly close the associated account, delete the personal data in question and, where appropriate, return any deposits to the original payment source.
If you are a parent or guardian and believe that a minor has registered on the Platform using your payment details or device, please contact us immediately at [email protected]. We will investigate and take appropriate action without delay.
The Platform may reference or integrate with third-party services, including payment processors and game content providers. ze88 is not responsible for the privacy practices of any third-party service. Each third party operates under its own privacy policy, which you should review independently before using their services.
This Policy does not apply to any websites, services or platforms operated by third parties that may be referenced contextually in Platform content. ze88 does not endorse, guarantee or make any representations about the data practices of third parties.
ze88 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, applicable law, regulatory requirements or the operator's licensing obligations. When we make material changes to this Policy, we will provide advance notice through the Platform — for example, by displaying a prominent notice on the homepage or sending a notification to your registered email address.
The "Last Updated" date at the top of this page will be revised each time the Policy is amended. We encourage you to review this Policy periodically to stay informed about how we protect your data. Your continued use of the Platform following the effective date of any amendment constitutes your acknowledgement of the updated Policy.
If you have any questions, concerns or requests relating to this Privacy Policy or the way ze88 handles your personal data, please contact our support team. We handle all data-related enquiries in English, with Urdu-language support available on request.
Data Enquiries — Support Email (plain text, not a link):
[email protected]Live Chat: Available 24/7 via the Platform dashboard (as provided by the operator).
Response Time: We aim to acknowledge all data rights requests within 5 business days and to respond in full within 30 days.
Subject Line: Please include "Privacy Request" or "Data Rights" in your subject line so we can route your enquiry promptly.
If you are not satisfied with how we have handled your data rights request, you have the right to lodge a complaint with the relevant supervisory authority or data protection regulator in the operator's licensing jurisdiction. ze88 will cooperate fully with any such regulatory investigation.
Now that you understand how ze88 handles your data, explore the platform with confidence. Sports betting, live casino, PSL and cricket wagering — all in English, built for Pakistani users.
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